Source-backed analysis13
Review basis
Research-based review: the AppDuo Editorial Team compiled it from official pages, documentation, app stores, press and user feedback, without hands-on testing. Every claim links to a source with the date it was checked.
13 reference sourcesInformation updated Nov 11, 2026
How we review
WinMart Review
Masan's WinMart/WinMart+ chain: web ordering and WinX loyalty points
By AppDuo Editorial Team · Updated
- Web
- iOS
- Android
On this page
Decide at a glance
Our verdict
WinMart suits people near a store who buy groceries in person or want home delivery, free on orders from 300,000 VND within 5 km. The weak spot is the WinX membership app, rated 2.4/5 on the App Store and 1.7/5 on Google Play, with many reviews saying purchases did not earn points.
Best for: Shoppers buying weekly fresh food and household goods at a nearby WinMart or WinMart+
Skip it if: People far from a store: delivery reaches only 7 km and small orders pay 5,000 VND per km
Pros
- Large network: nearly 4,500 WinMart, WinMart+ and WiN outlets nationwide (Tuoi Tre, Nov 2025)
- Home delivery on weekends and public holidays, free for orders from 300,000 VND within 5 km
- Flexible payment: cash on delivery, domestic ATM cards, Visa, MasterCard, JCB, UnionPay and Amex via Onepay
Cons
- WinX rates 2.4/5 on the App Store and 1.7/5 on Google Play; many reviews say purchases did not earn points
- Returns mostly pay out as a store receipt valid for 15 days; used discount codes are not refunded
All pros and cons · Who is it for?
Pros
- Published return policy: faulty, damaged or expired goods are exchanged one for one in store
Cons
- Food-quality incidents on record: mislabelled VietGAP vegetables pulled from shelves (2022) and a WinMart+ store fined over food storage (2026)
Best for
- People who want to order on winmart.vn for home delivery, paying cash or by card through Onepay
Skip it if
- Anyone who needs a reliable loyalty app: WinX is rated low over missing points, and ordering happens on the website, not in the app
Experience & key features
What is WinMart?
WinMart (supermarkets) and WinMart+ (convenience stores) are run by WinCommerce, part of Masan Group. The chain was formerly VinMart/VinMart+ and finished renaming in April 2022, per Tap chi Toa an. Tuoi Tre reported on 21 Nov 2025 that the WinMart, WinMart+ and WiN network had nearly 4,500 outlets.
Online ordering and membership
On winmart.vn shoppers pick a store, fill a cart and choose a delivery slot. Delivery runs on weekends and public holidays, to the door, except restricted office zones and high-rise apartments, where it stops at the building entrance. Payment is cash on delivery or domestic and international cards via Onepay. The WinX app on the App Store and Google Play is for collecting points and promo codes from linked brands, not for ordering.
Pricing and value
WinMart has no paid plan: website, app and membership are free and customers pay only for goods. Orders from 300,000 VND within 5 km ship free; smaller orders pay 5,000 VND per km. The homepage runs daily deals, buy-one-get-one offers and discounts of up to 49% on selected items. AppDuo found no independent comparison of WinMart shelf prices against other chains.
More analysis
What to weigh
WinX is poorly rated: 2.4/5 from 52 ratings on the App Store and 1.7/5 from 196 on Google Play, with many users saying purchases did not show up as points, especially after version 3.4.0. On product quality, Tuoi Tre found in 2022 that wholesale-market vegetables relabelled as VietGAP were sold at WinMart; WinCommerce pulled them and asked the supplier to explain. In early 2026 Co Do commune (Hanoi) fined one WinMart+ store 24 million VND over food storage lacking required shelving, while the Gia Lai expired-jelly case remains a consumer complaint with no published finding.
How it compares
Bach Hoa Xanh is the closest rival, with AEON and Co.opmart as supermarket alternatives. WinMart leads on outlet count and range of formats, from WinMart supermarkets to WinMart+ convenience stores. Its WinX loyalty app, however, rates far below the Bach Hoa Xanh app (4.4/5 on the App Store).
Screenshots
Plans & pricing
Prices last verified Nov 11, 2026
Mua sắm và hội viên WinX
PersonalFree
The website, the app and WinX membership are free; shoppers pay only for goods. Per the delivery policy, orders from 300,000 VND within 5 km ship free; orders under 300,000 VND cost 5,000 VND per km, and larger orders beyond 5 km pay 5,000 VND per extra km. Delivery reaches up to 7 km. The winmart.vn footer advertises free delivery in 34 provinces.
- Free plan limits
- Membership and the app are free. The winmart.vn footer advertises member-only prices for WinX members; AppDuo found no page setting out the detailed points rules.
- Free trial
- No free trial
Cancellation & refunds
Per the return policy, goods are exchanged or returned only at the customer service counter of the store that sold them, with the original invoice. Faulty, damaged or expired goods are exchanged one for one. If no exchange is possible, the customer gets a payment receipt valid for 15 days; discount codes already used are not refunded. Online payments are refunded when the store runs short of stock, the customer cancels before delivery, or a failed transaction was still charged: 5-11 working days for international cards, 3-7 for domestic ATM cards.
Privacy
WinCommerce's privacy policy says it collects name, date of birth, phone number, address and security-camera images, plus technical data such as IP address, device and cookies. It may use that data to promote its own and partners' offers, and share it with partners and service providers, including ones outside Vietnam. The policy says the company does not buy or sell personal data, while noting it cannot guarantee absolute security online. Customers can withdraw consent and request deletion, which may cost them some offers. The WinX developer's store disclosures disagree: the App Store label says usage data may be used to track users across other companies' apps and websites, while the Google Play label says the app collects and shares no data. AppDuo found no report of a WinMart data breach.
WinMart alternatives
Controversies & incidents
Issues documented by the press, regulators, courts or the vendor itself. Every item is sourced; unproven claims are labelled as allegations. Last researched: Nov 11, 2026
- Low impactAllegedOther ·
Complaint of expired Zai Zai jelly mixed with in-date stock at a Gia Lai WinMart+
Per Vietnam+, a customer reported Zai Zai jelly 21 days past expiry mixed with in-date stock at a WinMart+ in Gia Lai. Market management inspected; no finding has been published.
Read the full account
Vietnam+ (VNA) reported on 31 Mar 2026 that a customer said Zai Zai milk-tea jelly that expired on 9 Mar 2026 sat alongside identical packs in date until 27 Aug 2026 at a WinMart+ in Quy Nhon Dong ward, Gia Lai. The provincial market management force inspected the store and its expiry-control process. The article carries no WinMart response and no outcome; reporters noted that some nearby WinMart+ stores had stopped displaying the product. It concerns a single store and is no basis for judging the whole chain.
Sources:Vietnam+: Gia Lai vào cuộc vụ WinMart+ bị tố trộn thạch Zai Zai hết hạn
- Low impactConfirmedRegulator ·
WinMart+ HN 860 fined 24 million VND over food storage shelving
Per Tai chinh Doanh nghiep, Co Do commune (Hanoi) fined one WinMart+ store 24 million VND because its food storage lacked required shelving.
Read the full account
The article of 7 Feb 2026 says Co Do commune sanctioned store WinMart+ HN 860 in Cho Mo hamlet, Co Do commune, Hanoi (WinCommerce's Hanoi branch) under Hanoi People's Council Resolution 49/2024/NQ-HDND, because its food storage area lacked the required shelving. The fine was 24 million VND. The article cites no WinCommerce response and does not mention expired goods or harm to buyers.
Sources:Tài chính Doanh nghiệp: WinMart+ của WinCommerce bị phạt vì vi phạm an toàn thực phẩm
- Medium impactResolvedMisleading claims ·
Wholesale-market vegetables sold as VietGAP at WinMart and WinMart+
A Tuoi Tre investigation found wholesale-market vegetables repacked with VietGAP labels and sold at WinMart and WinMart+. WinCommerce stopped selling them and asked the supplier to explain.
Read the full account
Tuoi Tre published on 20 Sep 2022 an investigation run from August to mid-September 2022: vegetables bought at wholesale markets were processed and packed at a unit in Thu Duc City, labelled VietGAP and of Da Lat origin, with packing dates later than delivery dates, then sold at WinMart and WinMart+. The paper said produce was left on dirty floors and many workers wore no gloves. WinCommerce confirmed it sourced from Trinh Nhi Agricultural Products (TNFoods), said it had stopped selling the products, asked the supplier to explain the breach of its quality and origin commitments, and would review all remaining suppliers. The article mentions no action by authorities.
Vendor response
WinCommerce said this was not its business policy, that it always complies with food-safety rules, that it had stopped selling the products and would tighten quality control.
Sources:Tuoi Tre News: WinCommerce takes substandard vegetables off shelvesVietstock: WinCommerce takes substandard vegetables off shelves
Frequently asked questions
Does WinMart offer free delivery?
Yes, for orders from 300,000 VND within 5 km. Orders under 300,000 VND pay 5,000 VND per km, and larger orders beyond 5 km pay 5,000 VND per extra km. Delivery reaches up to 7 km.
Which payment methods does WinMart accept?
Per the payment policy: cash on delivery, discount codes, payment receipts, domestic ATM cards, and Visa, MasterCard, JCB, UnionPay and Amex cards via the Onepay gateway.
How do returns work at WinMart?
Take the goods and the original invoice to the customer service counter of the store that sold them. Faulty, damaged or expired goods are exchanged one for one; otherwise the customer gets a payment receipt valid for 15 days. Used discount codes are not refunded.
How can I contact WinMart support?
Call the online-order hotline 0247 1066866 (8:00-21:00) or email [email protected].
Can I order groceries in the WinX app?
According to its App Store and Google Play descriptions, WinX is a membership app for points and promo codes. Home-delivery orders are placed on winmart.vn.
Review evidence & sources13
Scores
- Ease of use
- 6.4
- Features
- 6.3
- Value for money
- 6.8
- Performance
- 6.0
- Support
- 6.2
- Privacy & security
- 6.0
Why this score
The website has clear categories, a cart, membership and delivery slots. Marked down because WinX rates 2.4/5 on the App Store and 1.7/5 on Google Play, the app cannot place orders, and the interface is Vietnamese-only.
Why this score
Online ordering, daily deals, member prices and several payment methods. No source shows features beyond other grocery chains, and the WinX app handles points only.
Why this score
Website, app and membership are free, orders from 300,000 VND within 5 km ship free, and buy-one-get-one deals are common. Smaller orders pay 5,000 VND per km and no independent shelf-price comparison was found, so the score matches Bach Hoa Xanh.
Why this score
No independent data on delivery speed or app reliability. The score reflects points complaints on both app stores, the 2022 VietGAP vegetable case and two 2026 store incidents.
Why this score
An online-order hotline (8:00-21:00), email, and published delivery, payment and return policies with stated refund times. No live chat appears on the pages reviewed, and returns must be made in person.
Why this score
A detailed policy, a pledge not to sell data and a right to withdraw consent. Marked down because data may be shared with partners and processed abroad, and the WinX App Store label (tracking) contradicts the Google Play label (no data collected). No breach report was found.
What users say
- App Store (Vietnam) - WinX2.4/5 · 52
- Google Play (Vietnam) - WinX1.7/5 · 196
Sources
- Vendor-providedOfficial homepage winmart.vnNov 11, 2026
- Vendor-providedOfficial delivery policyNov 11, 2026
- Vendor-providedOfficial payment policyNov 11, 2026
- Vendor-providedOfficial return and exchange policyNov 11, 2026
- Vendor-providedOfficial privacy policyNov 11, 2026
- storeApp Store listing (Vietnam) - WinXNov 11, 2026
- storeGoogle Play listing (Vietnam) - WinXNov 11, 2026
- pressTuoi Tre: 11 năm WinMart (2025-11-21)Nov 11, 2026
- pressTạp chí Tòa án: WinMart/WinMart+ hoàn tất chuyển đổi thương hiệu (2022-04)Nov 11, 2026
- pressVietnam+: Gia Lai vào cuộc vụ WinMart+ bị tố trộn thạch Zai Zai hết hạnNov 11, 2026
- pressTài chính Doanh nghiệp: WinMart+ của WinCommerce bị phạtNov 11, 2026
- pressTuoi Tre News: WinCommerce takes substandard vegetables off shelves (2022-09-20)Nov 11, 2026
- pressVietstock: WinCommerce takes substandard vegetables off shelves (2022-09-20)Nov 11, 2026
Specs & compatibility
- Developer
- WinCommerce (Masan)
- Headquarters
- Vietnam
- Launched
- 2022
- Category
- Shopping
Capabilities
- Mobile app
Platforms
- Web
- iOS
- Android
Interface languages
- Vietnamese
Integrations
- Onepay (thẻ nội địa và quốc tế)
- Techcombank
- Hội viên WinX
Support
- Phone
- Help center
Change history
- Feature.WinX ships version 3.4.0 with a new interface and performance fixes.
- Company.Tuoi Tre reports the WinMart, WinMart+ and WiN network at nearly 4,500 outlets.
- Launch.The WinX app by THE WINX CORPORATION goes live on the Vietnamese App Store.
Full change history (5)
- Update.WinCommerce pulls supplier Trinh Nhi's VietGAP-labelled vegetables from WinMart and WinMart+ after a Tuoi Tre investigation.
- Company.VinMart/VinMart+ completes its rename to WinMart/WinMart+ after more than two years under Masan, with nearly 3,000 supermarkets and stores at the time.
About the author
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