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Source-backed analysis9

Review basis

Research-based review: the AppDuo Editorial Team compiled it from official pages, documentation, app stores, press and user feedback, without hands-on testing. Every claim links to a source with the date it was checked.

9 reference sources

Information updated Nov 10, 2026

How we review
Dia logo

Dia Review

AI browser that chats with your open tabs, from the makers of Arc

By Official AppDuo editorial team · Updated

  • macOS
  • Windows
Freemium · $10.00/mo
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Decide at a glance

Our verdict

Dia suits people who live in the browser and want answers and summaries drawn from their open tabs and work tools. The trade-off is that AI features are now paid (from $10/month), content is routed to third-party AI providers, and independent reviews are still scarce.

Best for: Knowledge workers across web tools such as Slack, Notion and Google Workspace who want an assistant inside the browser

Skip it if: Linux users, or anyone who wants AI features without paying

Pros

  • Answers grounded in tabs and work tools, plus Morning Brief, Splits and Profiles
  • Chromium-based with weekly security releases and a HackerOne bug bounty
  • Free tier still includes ad blocking, tab groups and sync, with end-to-end encrypted sync

Cons

  • AI features are limited to paid plans at $10 or $100/month, with usage metered in Tasks that is hard to predict
  • Questions and context route through Dia/Atlassian to OpenAI, Anthropic and Google; content sharing is on by default
All pros and cons · Who is it for?

Pros

  • SOC 2 Type II (calendar 2025) and contractual no-training limits on AI providers

Cons

  • Launched in 2025, has no App Store or Google Play listing and very few independent reviews

Best for

  • People who like a Chromium base but want profiles, split view and tidier tab handling

Skip it if

  • Healthcare settings handling PHI: Dia states it is not HIPAA-compliant and offers no BAA

Problems it solves

Experience & key features

What Dia is

Dia is a browser from The Browser Company, the maker of Arc. Its homepage pitches it as more than a browser, using AI to pull context from tabs and work tools to answer questions. Atlassian announced on September 4, 2025 that it had agreed to acquire The Browser Company, and Wikipedia reports the price as $610 million in cash.

Key features

Per the homepage, Dia offers cross-tab answers, a Morning Brief summarizing calendar and inbox, Synthesis that pulls from Slack, Notion and Teams into reports, plus Profiles, Splits, named tab groups and slide generation from context. Recent releases added connections to LinkedIn, Linear, Notion and Microsoft. Dia runs on macOS and Windows (Windows was announced in release 1.42.0 on July 30).

Pricing and data

The pricing page now has three tiers: Free without AI, Better Answers at $10/month, and Better Days at $100/month with 20x more asks. New users get a 14-day Better Days trial with no card. The page also says paid plans start with new Mac users (rollout from August 17), while Dia on Windows stays as it is for now. On data, conversations and history are stored encrypted on the device, but AI requests go to OpenAI, Anthropic or Google according to the security page.

More analysis

Versus alternatives

Dia competes with AI browsers such as Perplexity Comet and Opera Neon, and with Chrome or Edge if you just want a built-in assistant. If you do not need AI, Firefox, Brave or Zen remain feature-rich free options. Dia fits best for people already on tools like Notion, Slack and Linear who will pay for the AI layer.

Screenshots

Dia official hero image
Dia official hero image
Dia reading tab content to answer questions (Dia homepage)
Dia reading tab content to answer questions (Dia homepage)
Context-aware answers across work content (Dia homepage)
Context-aware answers across work content (Dia homepage)

Plans & pricing

Prices last verified Nov 10, 2026

Free

Personal

Free

Free browser without AI features. Includes profiles, tab groups, split view, picture-in-picture, a built-in ad and tracker blocker, and cross-device sync.

Better Answers

Personal

$10/mo

Adds the Morning Brief, AI help to find, summarize, draft and build things, and connections to work tools. Usage is measured in Tasks, resets each billing cycle and does not carry over.

Better Days

Personal

$100/mo

Everything in Better Answers with 20x more asks.

Free plan limits
The free tier has no AI features. Running out of AI usage does not trigger overage charges; AI pauses until the next billing date. Extra usage is sold in $20 credit blocks that roll over for up to three months.
Free trial
14-day free trial · no credit card
Cancellation & refunds

Per the pricing page, unused plan usage and credits are not refunded on cancellation or downgrade unless local law requires it. After cancelling, AI access continues to the end of the billing cycle, then Dia becomes a free browser.

Privacy

The security page says conversations, history, bookmarks and files are stored and encrypted locally by default. Questions and relevant context pass through Dia's servers and Atlassian's AI Gateway to OpenAI, Anthropic and Google; these providers are contractually restricted from training on the data. Content data sharing is on by default (kept 30 days, can be turned off in Settings). Dia completed a SOC 2 Type II examination for calendar year 2025, is not HIPAA-compliant, and says it never sells personal data. The privacy policy (effective April 9, 2026) says Dia may use content to improve the product unless the user opts out.

Official pricing page

Dia alternatives

All alternatives

Frequently asked questions

Is Dia free?

The browser has a free tier but without AI features. AI is in Better Answers ($10/month) and Better Days ($100/month), with a 14-day Better Days trial that needs no card.

Which operating systems does Dia support?

macOS and Windows. The pricing page says paid plans had not yet reached Windows when it was checked.

Does Dia send my browsing data to AI providers?

Yes, when you ask: your question and relevant context are sent through Dia and Atlassian's AI Gateway to OpenAI, Anthropic and Google. Some features such as the Morning Brief send data without a prompt, and content sharing is on by default but can be turned off in Settings.

Does Dia replace Arc?

According to Wikipedia, Arc entered maintenance mode after CEO Josh Miller's letter dated May 26, 2025, and the company shifted its focus to Dia, described as Arc's successor.

Review evidence & sources9

Scores

Ease of use
7.5
Why this score

Familiar Chromium-style browser; Product Hunt reviewers note the absence of Arc's left-sidebar tabs. The interface is English-only.

Features
7.5
Why this score

Cross-tab answers, Morning Brief, Splits, Profiles and Slack/Notion/Linear/Microsoft integrations; AI is gated behind paid plans.

Value for money
6.0
Why this score

Free tier has no AI; $10/month for the entry plan jumping to $100 for 20x usage, with extra usage in $20 blocks.

Performance
7.0
Why this score

Weekly releases and critical fixes within 48 hours of Google's patch, but no independent benchmarks of speed or AI accuracy were found.

Support
5.5
Why this score

Help, status and Trust Center pages exist; the pricing page lists only [email protected] for enterprise security questions, and no general support email or chat was found.

Privacy & security
6.5
Why this score

Local encryption and SOC 2, but content goes to third-party AI, content sharing is on by default, and the policy allows using content to improve the product unless opted out.

What users say

Sources

Specs & compatibility
Developer
The Browser Company (Atlassian)
Headquarters
United States
Launched
2025

Capabilities

  • AI features
  • Integrations
  • End-to-end encryption

Platforms

  • macOS
  • Windows

Interface languages

  • English

Integrations

  • Slack
  • Notion
  • Microsoft Teams
  • GitHub
  • Linear
  • LinkedIn
  • Google Workspace

Support

  • Help center

Change history

  1. Feature.Release 1.42.0 announced Dia coming to Windows.
  2. Update.Dia's current privacy policy took effect.
  3. Company.Atlassian announced an agreement to acquire The Browser Company, Dia's developer.
Full change history (5)
  1. Launch.Dia ranked #2 of the day on Product Hunt, the earliest public launch marker on that page.
  2. Company.CEO Josh Miller's letter put Arc into maintenance mode as the company focused on Dia (per Wikipedia).
About the author

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