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Source-backed analysis8

Review basis

Research-based review: the AppDuo Editorial Team compiled it from official pages, documentation, app stores, press and user feedback, without hands-on testing. Every claim links to a source with the date it was checked.

8 reference sources

Information updated Nov 10, 2026

How we review
Microsoft Copilot logo

Microsoft Copilot Review

Microsoft's AI assistant: chat, images and search tied into Windows, Edge and Office

Editorial Team6.8/10Write the first review

By Official AppDuo editorial team · Updated

  • Web
  • iOS
  • Android
  • Windows
  • macOS
Freemium · $9.99/mo
Visit Microsoft Copilot
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Decide at a glance

Our verdict

Copilot suits people already in the Microsoft ecosystem, especially Microsoft 365 subscribers who want AI inside Word, Excel and Outlook. The trade-offs: ratings diverge sharply between the App Store (4.7/5) and Trustpilot (1.5/5), usage limits are not clearly published, and the data policy allows data to be used for model training.

Best for: Windows, Edge or Microsoft 365 users who want a built-in AI assistant

Skip it if: People who need consistently high usage without paying for a Microsoft 365 plan

Pros

  • Free tier available across web, Windows, Mac, Edge, iOS and Android
  • Built into the Word, Excel, PowerPoint and Outlook desktop apps with a Microsoft 365 plan
  • The iOS app holds 4.7/5 from over 1.38 million US App Store ratings

Cons

  • Trustpilot scores it 1.5/5 (520 reviews, 79% one-star), citing lost context, wrong answers and message caps, though the unclaimed profile may not be representative
  • No published numbers: the free tier is just "subject to limits" and paid plans say "higher", "extensive" or "highest" usage
All pros and cons · Who is it for?

Pros

  • Copilot history can be viewed, exported and deleted from the privacy dashboard

Cons

  • In the Family plan, Copilot AI features are limited to the subscription owner
  • The highest usage requires Microsoft 365 Pro at $99.99/month, billed monthly only

Best for

  • Anyone wanting a free chatbot across web, desktop and phone with a Microsoft account

Skip it if

  • Privacy-focused users, since the policy permits data use for model training and relevant advertising

Problems it solves

Experience & key features

What is Microsoft Copilot?

Microsoft Copilot is Microsoft's AI assistant for chat, search, content creation and work. It grew out of Bing Chat; on 15 November 2023 Microsoft renamed Bing Chat to Copilot and moved it to its own web app at copilot.microsoft.com. The official site now describes Copilot as available on the web, Windows and Mac apps, Edge, iOS and Android, and requires a Microsoft account to chat.

Key features

The official page lists chat, search grounded in web and work sources, and content and image creation. Several features were renamed: Project is now Notebook, Tasks is now Cowork, Deep Research is now Researcher and Study and Learn mode is now Guided Learning. With Microsoft 365, Copilot sits inside Word, Excel, PowerPoint and Outlook; the App Store description says users can choose among several AI models and upload Office files, PDFs and images.

Pricing and value

Copilot is free with a Microsoft account, with usage limits. Higher usage comes through Microsoft 365: Personal at $9.99/month ($99.99/year), Family at $12.99/month ($129.99/year), Premium at $19.99/month ($199.99/year) and Pro at $99.99/month (monthly only, 5 TB, highest usage). According to Thurrott, Microsoft launched Premium on 1 October 2025 and discontinued the standalone Copilot Pro at the same price. Note that in the Family plan, AI features are for the subscription owner only.

More analysis

Who it's for and how it compares

Copilot fits people already on Windows, Edge and Office, since the AI lives inside familiar tools. ChatGPT and Claude are standalone assistants, Gemini is tied to Google's ecosystem, and Perplexity leans toward cited search. Weigh the rating gap: 4.7/5 on the App Store versus 1.5/5 on Trustpilot, so trying the free tier before paying makes sense.

Screenshots

First screenshot in the Microsoft Copilot US App Store listing
First screenshot in the Microsoft Copilot US App Store listing
Second screenshot in the App Store listing
Second screenshot in the App Store listing
Third screenshot in the App Store listing
Third screenshot in the App Store listing

Plans & pricing

Prices last verified Nov 10, 2026

Free

Personal

Free

Requires a Microsoft account. Some capabilities are subject to usage limits; Microsoft publishes no numbers. Word, Excel and PowerPoint on the web are also free.

Microsoft 365 Personal

Personal

$9.99/mo/user

$8.33/mo billed yearly

1 person, 5 devices at once, 1 TB storage, Copilot in the Word, Excel, PowerPoint and Outlook desktop apps, and higher Copilot chat usage than free. Yearly price is $99.99.

Microsoft 365 Family

Personal

$12.99/mo

$10.83/mo billed yearly

1 to 6 people, up to 5 devices each, 2 TB shared storage. Copilot AI features are only for the subscription owner and are not shared with other members. Yearly price is $129.99.

Microsoft 365 Premium

Personal

$19.99/mo

$16.67/mo billed yearly

Everything in Family, plus "extensive" Copilot usage for chat, image creation, visual assistance from your screen or camera and AI audio (English only); features exclusive to Premium and Pro such as Researcher, Analyst and Cowork; limited agentic AI usage. Yearly price is $199.99.

Microsoft 365 Pro

Personal

$99.99/mo

Monthly billing only, no trial listed. Everything in Premium, plus 5 TB of shared storage and the highest Copilot usage for chat, agentic AI (including advanced research and analytics), visual assistance and AI audio.

Free plan limits
The free tier works with a signed-in Microsoft account but some features have usage limits; many Trustpilot reviewers complain about message and image-generation caps.
Free trial
30-day free trial · no credit card
Cancellation & refunds

Microsoft's pricing page lists a free one-month trial for Personal, Family and Premium (not Pro). No specific refund terms were found in the pages reviewed.

Privacy

Microsoft's privacy statement says Copilot uses your prompts, location, language and settings to respond and improve services; it also collects uploaded images and voice data, and in some markets conversation history and saved memories may be used for personalisation. The text says Microsoft "may use your data to develop, train, and fine-tune our AI models", and related data may be used for relevant advertising. You can view, export and delete Copilot activity on the Microsoft privacy dashboard and manage memories in settings. The section gives no Copilot-specific retention period and does not describe how to opt out of model training; that detail sits on a separate FAQ page AppDuo could not open. The App Store privacy label lists identifiers used for tracking, plus contact info, contacts, user content, usage data and diagnostics linked to the account.

Official pricing page

Microsoft Copilot alternatives

Gemini logo7.5/10

Gemini

Google's AI assistant, tied into Gmail, Drive, Android and Google storage plans

Freemium
ChatGPT logo7.5/10

ChatGPT

OpenAI's flagship AI assistant for writing, research, coding, images and voice

Freemium
All alternatives

Frequently asked questions

Is Microsoft Copilot free?

Yes. The free tier works with a signed-in Microsoft account, but some features have usage limits. Higher usage requires a paid Microsoft 365 plan.

How much is Microsoft 365 Premium?

Per Microsoft's pricing page: $19.99/month or $199.99/year. It replaced Copilot Pro, which is no longer sold separately. Above it sits Microsoft 365 Pro at $99.99/month with the highest usage limits.

Does Copilot use my data to train AI?

Microsoft's privacy statement says it may use data to develop, train and fine-tune AI models. Opt-out details live on a separate Copilot FAQ page; check that page and your settings before use.

Does Copilot support Vietnamese?

The iOS app lists Vietnamese among the 33 languages in its App Store listing.

Review evidence & sources8

Scores

Ease of use
7.5
Why this score

Needs only a Microsoft sign-in and is available on web, desktop apps, Edge and phones; App Store ratings are high. Marked down because Trustpilot reviewers mention buggy interfaces and features breaking after updates.

Features
7.8
Why this score

Chat, grounded search, image creation, Guided Learning, Researcher, Analyst, Cowork and Office integration. The strongest features sit behind paid plans.

Value for money
7.0
Why this score

A usable free tier; paid access is via Microsoft 365 ($9.99 to $19.99/month, Pro at $99.99) bundling Office and storage, which is good value if you need Office anyway. Marked down for unclear limits and complaints that previously free features now require payment.

Performance
6.8
Why this score

No independent benchmarks were found in the sources read. Trustpilot cites wrong answers, loops and lost context while the App Store gives 4.7/5. The two diverge, so the score is middling.

Support
6.0
Why this score

Microsoft provides support documentation and a privacy dashboard, but iOS release notes only say "General quality and performance enhancements", and no chat or phone channel for free users appeared in the pages read.

Privacy & security
5.8
Why this score

Offers viewing, export, deletion and memory controls. Marked down because the policy says data may be used for model training and advertising, gives no specific retention period, and the App Store label lists data used for tracking.

What users say

Sources

Specs & compatibility
Developer
Microsoft Corporation
Headquarters
United States
Launched
2023
Category
AI

Capabilities

  • AI features
  • Integrations
  • Mobile app

Platforms

  • Web
  • iOS
  • Android
  • Windows
  • macOS

Interface languages

  • English
  • Vietnamese
  • Chinese
  • Japanese
  • Korean
  • Spanish
  • French
  • German
  • Portuguese
  • Russian
  • Thai
  • Indonesian

Integrations

  • Microsoft Edge
  • Windows
  • Word
  • Excel
  • PowerPoint
  • Outlook
  • OneDrive
  • Teams

Support

  • Help center
  • Community forum

Change history

  1. Feature.The iOS app updates to version 2.115.3; release notes only mention general quality and performance enhancements.
  2. Price.Microsoft launches Microsoft 365 Premium at $19.99/month and discontinues standalone Copilot Pro (per Thurrott).
  3. Update.Microsoft renames Bing Chat to Copilot and moves it to a standalone web app (per Pureinfotech).
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